Using FUTURA typography, inspired by the Bauhaus and designed by the German architect Paul Renner, who designed this typography between 1924 and 1926 with the belief that a modern typeface should express modern forms instead of trying to compete with previous designs. By modifying the curves of the typography, we achieve a direct relationship with the geometry that predominates on the facade of the building. Our brand reflects elegance and a timeless aesthetic sense.
The isotype (B) that emerges from the name refers to the architecture of the building inspired by the Bauhaus current. The isotype must be applied in cases in which the space is reduced and compromises the legibility of the brand or if the intention is justified by contributing to the aesthetics of the application.